Crest Nicholson Shares Rise on Improved Sales Rate

Dow Jones03-25 16:37

By Anthony O. Goriainoff

Shares in Crest Nicholson rose after the company said its sales rate since the middle of January improved.

Shares in early European trade were up 11.20 pence, or 11%, at 111 pence.

The London-listed house builder said that, in the 10-week period to Friday, its open market sales rate--a key metric in the industry--was 0.64 per outlet per week, excluding bulk deals. This compares with the 0.61 rate in 2025, it said. Crest Nicholson said this was supported by encouraging levels of customer enquiries and followed the weak business conditions experienced in the second half of 2025.

The company also backed its guidance for the year, and said it had yet to experience any material effect from the wider macroeconomic shock of recent weeks. Still, the board said it was alert to the potential risks and would respond accordingly to changes in the business environment.

"Customer experience remains a key focus, with continued investment in our sales capability, digital tools, and customer engagement," it said.

The company will issue its results for the half year ending April 30 in June.

Write to Anthony O. Goriainoff at anthony.orunagoriainoff@dowjones.com

(END) Dow Jones Newswires

March 25, 2026 04:37 ET (08:37 GMT)

Copyright (c) 2026 Dow Jones & Company, Inc.

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This compares with the 0.61 rate in 2025, it said. Crest Nicholson said this was supported by encouraging levels of customer enquiries and followed the weak business conditions experienced in the second half of 2025.The company also backed its guidance for the year, and said it had yet to experience any material effect from the wider macroeconomic shock of recent weeks. Still, the board said it was alert to the potential risks and would respond accordingly to changes in the business environment.\"Customer experience remains a key focus, with continued investment in our sales capability, digital tools, and customer engagement,\" i","collect":0,"end_time":0,"defaultTopTitle":"","property":[],"viewcount":null,"language":"en","relate_stocks":{},"translate_title":"佳洁士尼科尔森股价因销售率提高而上涨","themeId":"8603dabb40994e59ac78c04c930c0d49","isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{},"content_text":"By Anthony O. Goriainoff \n\n\n \n\n\n  Shares in Crest Nicholson rose after the company said its sales rate since the middle of January improved. \n\n\n  Shares in early European trade were up 11.20 pence, or 11%, at 111 pence. \n\n\n  The London-listed house builder said that, in the 10-week period to Friday, its open market sales rate--a key metric in the industry--was 0.64 per outlet per week, excluding bulk deals. This compares with the 0.61 rate in 2025, it said. Crest Nicholson said this was supported by encouraging levels of customer enquiries and followed the weak business conditions experienced in the second half of 2025. \n\n\n  The company also backed its guidance for the year, and said it had yet to experience any material effect from the wider macroeconomic shock of recent weeks. Still, the board said it was alert to the potential risks and would respond accordingly to changes in the business environment. \n\n\n  \"Customer experience remains a key focus, with continued investment in our sales capability, digital tools, and customer engagement,\" it said. \n\n\n  The company will issue its results for the half year ending April 30 in June. \n\n\n \n\n\n  Write to Anthony O. 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