I like both as both recently reported earnings that beat expectations. Of course, popmart exceeded more. In the short term over less than 1 year, I would favour popmart as the craze over the dolls like labubu continues. However, there is no telling when this craze would die down and they cannot expand as fast as expected. On the other hand, mixue’s price point reaches out to the masses and now has even more outlets than Starbucks. There is still capacity for it to even have more outlets that would contribute to its revenue. The main issue would be the rise of competitors in the future. If I were to choose one that I would hold for more than a year, I feel that mixue would be less risky as indulging in tea and sweet treats is more likely to happen than the masses getting the dolls and blind boxes. It should also be able to differentiate itself from competitors that reach out to population with different buying power.
Pop Mart & Mixue Improve Profit! Which One is a Safer Bet?
Pop Mart released its earnings, with revenue of RMB 13.04 billion (+107% YoY), exceeding market expectations (market expected around +80%). Q4 single-quarter revenue growth is expected to surpass 120% YoY. Gross margin, operating margin, and net profit margin all showed YoY growth. After a 10% surge, can Pop Mart's earnings continue to support its high valuation?
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