Is GOOG Search Screwed?

Travis Hoium
05-08

Without search (Apple $Apple(AAPL)$ /AI threat) and the network business (antitrust) $Alphabet(GOOG)$ $Alphabet(GOOGL)$ is left with this terrible business.

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However,this is one of the worst takes I’ve seen.

Google monetizes clicks better than any company on the internet. And they’re going to be replaced dollar for dollar on Safari by OpenAI, who is lighting money on fire and has no ad model?

It’s easy to yell “disruption”. It’s hard to logically lay out how GOOG is screwed but AAPL isn’t.

And,Market Narrative:

GOOG Search is Screwed

$Walt Disney(DIS)$ No one is traveling and their movies stink

Earnings Reality:

GOOG Search is up and AI is booming (replacing some search)

DIS Bookings are up at theme parks and our movies are crushing it

Who is right?🤷‍♂️

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