Meta Platforms, Inc. (META), a global leader in social media and technology, continues to captivate investors with its robust user base, strong advertising revenue growth, and ambitious metaverse initiatives. As of April 26, 2025, META trades at $545.09, with a P/E ratio of 22.83 and a consensus 1-year target price of $713.63, suggesting significant upside potential. However, the company faces challenges, including regulatory scrutiny, competitive pressures, and macroeconomic uncertainties. This article provides a detailed investment strategy for META across short-term (1-3 months), mid-term (3-12 months), and long-term (1+ years) horizons, balancing risk and reward for investors. Short-Term Strategy (1-3 Months): Stay Cautious, Focus on Earnings and Regulatory Updates Market Context META’