I do think that tencent’s strategy looks similar to meta which customised advertisement. However, a good amount of its profit also comes from games and how it can enhance revenue there too. In the short term of 2-3 years, I think this would pay off and revenue should continue to look good. It also has its cloud though not as mature as alibaba’s. This is where it will differ from Alibaba in the longer term of maybe 5 years and beyond. In the short term, as Alibaba invests in infrastructure to get a lead to become the market’s leader in AWS and OpenAI, this would take time to pay off. The demand from the Chinese market is strong and the masses are sufficient to drive it. I expect to see returns in 2-3 years and exponential returns in the next 5 years if it can become the market leader in China. It all depends on one’s investment horizon. Under 3 years, I think tencent is a safer bet. 5 years and beyond, Alibaba might be the one with outsized returns.