Strong revenue growth, improving profitability, and a clear shift toward fee-based, capital-light businesses that boost margins. Its expanding member base and cross-selling success are driving higher lifetime value, while lending volumes remain resilient. Institutional buying, bullish options flow, and recent all-time highs signal strong momentum, and analysts see further upside if the stock gets re-rated closer to peer fintech multiples. Despite valuation risks, SoFi’s execution and growth trajectory make it a compelling bullish play.
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