$Rollins(ROL)$ 1️⃣ Why am I making this trade now? My portfolio has been heavily tilted toward high-beta tech, and with broader market volatility, I needed to inject real defensive ballast. I chose Rollins ($ROL) specifically as a classic non-discretionary consumer play. Pest control isn't an optional expense—termites and rodents don't wait for macroeconomic recovery, giving Rollins predictable recurring cash flow and pricing power regardless of market cycles. Catching this recent pullback gives me an entry into a resilient business to balance my overall volatility. 2️⃣ What’s my plan from here? The Strategy: Pure dollar-cost averaging (DCA). I opened the initial starter position and will continue accumulating in tranches across pullbacks rather th